This week, Nabisco announced the newest Oreo flavor: Swedish Fish Oreos. This oreo has rebright red Swedish Fish gummy candy replace the traditional white creme filling.
"We know that consumers enjoy variety when it comes to snacking so we create all of our limited-edition flavors to provide surprising new twists people know and love and on occasion, create unexpected and unique flavor combinations that people may never have thought were possible," an Oreo spokesperson told Business Insider on Wednesday.
The flavor, however, has left quite a few Oreo fans scratching their heads on social media. Food blog The Impulsive Buy began its review with the "Jurassic Park" quote "Your scientists were so preoccupied with whether or not they could, they didn't stop to think if they should."
The food blog wasn't impressed with the new Oreo filling. "This creme isn't perfectly pillowy, soft, and squishy," The Impulsive Buy wrote. "It's a little more sticky, chewy, and dare I say...slimy. It cracks and falls apart like a child's Play-Doh diorama of the Berlin Wall."
"The creme's taste is just like Swedish Fish," The Impulsive Buy added. "It has potent, puckering pops of candied cherry and a slightly off-putting finish of waxy gelatin. I really wanted to like Swedish Fish Oreo, but the 'crispy fruit medicine puree' textural contrast is too much for even a quasi-licensed gummy-ologist."
I haven't tried it yet, but I will soon. It doesn't really appeal to me, although I love Swedish Fish, and I love Oreos. Just not together! Meanwhile, Oreo fans can judge for themselves when the new cookie flavor lands only at Kroger stores, though some stores are already selling them online.
HT: Paul D. Marks
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