FUDGE TRUFFLE CHEESECAKE: National Cheesecake Day

Tomorrow is National Cheesecake Day! Here's a great Retro Ad with Recipe for Fudge Truffle Cheesecake! Still terrific today!

MAGIC COOKIE BARS: Retro Ad & Recipe

I love old Retro Ads with recipes. Here's a great one from Borden's Eagle Brand for Magic Cookie Bars. These are great to make with the kids while you're Sheltered-in-Place. You can add chocolate chips, coconut, nuts, mini-marshmallows, M&Ms and/or whatever you have. Get creative! These are quick and easy.

NO-CHURN CHOCOLATE ICE CREAM: Retro 1941 Recipe that still works Today!

Want to make Chocolate Ice Cream while you're Sheltered-in-Place? Don't have an ice cream maker. Here's a Retro Advertisement with recipe from Borden's Eagle Brand from August 8, 1941 for Magic Chocolate Ice Cream. I love Elsie the Cow, and luckily, I have an automatic refrigerator! Gotta love these 'story' ads. "If it's Borden's, it's got to be good." No need for an ice cream machine.

MAGIC COOKIE BARS: Retro Ad & Recipe

If you follow this blog, you know that I love Retro Ads, especially those with chocolate recipes. Here's a great recipe from Borden Eagle Brand (Elsie the Cow) for Magic Cookie Bars -- "Munchible Magic in Minutes." Be sure to scroll down for the recipe--and for variations. This is such a versatile recipe!

MAGIC COOKIE BARS

Ingredients 
1/2 cup unsalted butter, melted
1 1/2 cups graham cracker crumbs
1 (14 ounce) can EAGLE BRAND® Sweetened Condensed Milk
2 cups semisweet chocolate morsels
1 1/3 cups flaked coconut
1 cup chopped nuts

Directions
Heat oven to 350 degrees F (325 degrees for glass dish). Coat 13 x 9-inch baking pan with no-stick cooking spray.
Combine graham cracker crumbs and butter. Press into bottom of prepared pan.
Pour sweetened condensed milk evenly over crumb mixture.
Layer evenly with chocolate chips, coconut, and nuts.
Press down firmly with a fork.
Bake 25 minutes or until lightly browned.
Cool.
Cut into bars or diamonds.
Store covered at room temperature.

Variations 

7-Layer Magic Cookie Bars:
Substitute 1 cup (6-ounces) butterscotch flavored chips for 1 cup semi-sweet chocolate chips and proceed as directed above. Peanut butter flavored chips or white chocolate chips can be substituted for butterscotch flavored chips.

Magic Peanut Cookie Bars:
Substitute 2 cups (about 3/4 pound) chocolate-covered peanuts for semi-sweet chocolate chips and chopped nuts.

Magic Rainbow Cookie Bars: 
Substitute 2 cups plain candy-coated chocolate candies for semi-sweet chocolate chips.

Magic (no churn) Chocolate Ice Cream: 1941 Retro Ad & Recipe

It's going to be a scorcher this weekend, and what's more refreshing than chocolate ice cream? And, no-churn ice cream at that! Here's an August 8, 1941 Retro ad and recipe from Borden's Eagle Brand for Magic Chocolate Ice Cream.  I love Elsie the Cow, and I'm definitely take her advice on bringing "homemade ice cream to the social." Luckily, I have an automatic refrigerator! Gotta love these 'story' ads. "If it's Borden's, it's got to be good."

Fudgy Chocolate Cookie Bars: Vintage Ad & Recipe

Another great vintage recipe. You've probably made something like this before, but here's the original magazine ad and recipe. Of course, I substitute other chocolate chips and cocoa--and I always use butter, but here's the original recipe!

FUDGY CHOCOLATE COOKIE BARS
(Makes 24 to 36 bars)

1 3/4 cups unsifted flour
3/4 cup confectioners’ sugar
1/4 cup HERSHEY’S Cocoa
1 cup cold margarine or butter
1 (12-ounce) package HERSHEY’S Semi-Sweet Chocolate Chips
1 (14-ounce) can EAGLE BRAND Sweetened Condensed Milk (NOT evaporated milk)
1 teaspoon vanilla extract
1 cup chopped nuts
Preheat oven to 350°. In medium bowl, combine flour, sugar and cocoa; cut in margarine until crumbly (mixture will be dry). Press firmly on bottom of 13×9-inch baking pan. Bake 15 minutes. Meanwhile, in medium saucepan, over medium heat, melt 1 cup chips with sweetened condensed milk and vanilla. Pour evenly over prepared crust. Top with nuts and remaining 1 cup chips; press down firmly. Bake 20 minutes or until set. Cool. Chill if desired. Cut into bars. Store tightly covered.

Thanks to the no longer updated website: recipecurio. I've been making these for a long time with various adaptations, but this is the original recipe.