
I love this Retro Ad & Recipe for Congo Squares aka Blondies or Blond Brownies. As always, you can never have too many recipes!
Congo Squares or Bars, by the way, have nothing to do with Africa. There's nothing like these sweets in any African country that I know of...and you can't even grow wheat in Central Africa. So why are they called Congo Squares? Who knows.. maybe because of the exotic ingredients (chocolate, coconut, nuts) which might come from Africa? I also read somewhere that these Congo Squares originated in the Southeast (US). There was a plaza in New Orleans called Congo Square which in the early 19th century was a gathering place for both free and enslaved African-Americans who met for marketing, music-making and dancing... probably not the connection, but a possibility. Whatever the origin, this is a great treat for the weekend! This Nestle ad is from 1949 and doesn't include the cocoanut, but throw some toasted coconut in.
2 comments:
Thanks for posting this! I have a very similar recipe that is a family recipe passed down through my mom's mom's family. It's called "chocolate chip scotch bars", and I make them so often I could make them in my sleep. I don't have enough patience for shaping and then batch-baking cookies too often, and they're basically chocolate chip cookies in bar form! I've always wondered about the "scotch" in the name, and now I know where that comes from!
Hi…. I have been searching for the original Congo Squares recipe for a long time and MAYBE this is it!! My husband’s mom made them for him frequently when he was a child. However, I cannot read the ingredients list here because the words and measures are too blurry. Can you possibly show a better copy for us? I would be so grateful! Thanks!!!
~Mary
Post a Comment